We were initially skeptical about AI in content marketing, but the time saved by AI Assistant helps us enormously
AI Assistant is a reliable tool that allows me to quickly create high-quality content for social media and websites. It gives me the opportunity to manage my time better and work more efficiently.
Success with contentbird
Problem
Goal
Solution & Results
Key Learnings
Future KPIs ensure content optimization
We are actively working on defining KPIs that will help us produce even better content in the future and reach our goals faster. At the Content Marketing Academy, we learned how important it is to always optimize your work and compare it with clear measurable results.
Centralization can increase productivity
Since using contentbird's operations software, the entire team has clear workflows and works much more efficiently as a result. We don't have to spend as much time searching for documents or learning new tools, and we can focus more on what's important.
Centralized management enables overview and transparency
The Operations Software content pipeline helps us guarantee transparency and control in content creation.
We now have over 5000 content pieces. With Excel, we would have long since reached our limits. With the right tool, however, it is possible to manage even large amounts of content properly.
Ina Göbel's conclusion on AI Assistant
Texting with artificial intelligence had long been a topic that many in the team looked forward to with curiosity.
We were not sure if the program would understand us at all in our requirements and tasks, and thus also save us time.
Ultimately, it was my personal interest and the fact that there is no getting around AI these days that prompted me to try out AI Assistant in content marketing.
About asecos GmbH
Of course, we don't trust it blindly. When we create social media posts or texts with artificial intelligence, for example, they are always checked by a human afterwards.
Especially when it comes to references, the program is not yet very reliable. However, the AI is not supposed to do all the work for you anyway, but to complement and support you.
All in all, despite initial skepticism, we are very satisfied with the output. Even when translating social media posts into different languages, the AI works flawlessly and makes our work easier.
We are already successfully creating blog posts with the AI and can imagine using contentbird AI more and more for website texts and the like.
We also find the templates interesting, both the prefabricated ones and the possibility to create new templates yourself. This means that you don't always have to reinvent the wheel and can more easily fall back on familiar structures.
On the one hand, this makes it easier to create some content, and on the other hand, it lets us work much more efficiently.
Al Assistant is a reliable tool that allows me to quickly create high-quality content for social media and websites. This gives me the opportunity to better manage my time and work more efficiently.
Founded in 1994 in Germany, asecos GmbH is Europe's leading manufacturer in the field of safety cabinets.
The renowned company offers its customers high-quality products and intelligent solutions for handling hazardous substances, both inside and outside buildings.
The broadly based product portfolio includes safety and pressurized gas cylinder cabinets, hazardous substance workstations and extraction systems as well as sorbents, tray systems and even hazardous substance containers.
In addition, asecos develops innovative product solutions in the field of non-smoker protection and room air purification. The company is characterized not only by innovative technologies, but also by the highest quality standards and comprehensive safety solutions.
The aim is to improve safety in the workplace and promote sustainable handling of hazardous substances.
The aim is to improve safety in the workplace and promote sustainable handling of hazardous substances.
Outside Germany, asecos is represented by its own companies in the Netherlands, France, Spain, Great Britain, the USA, Switzerland and Sweden, as well as by selected partner companies.
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