We were initially skeptical about AI in content marketing, but the time saved by AI Assistant helps us enormously
AI Assistant is a reliable tool that allows me to quickly create high-quality content for social media and websites. It gives me the opportunity to manage my time better and work more efficiently.
Erfolg mit contentbird
Problem
Goal
Solution & Results
Wichtigste Erkenntnisse
Übersetzung und darüber hinaus: an internationale Märkte angepasste Inhalte
Wir arbeiten derzeit aktiv daran, KPIs zu definieren, die uns dabei helfen, künftig noch bessere Inhalte zu erstellen und unsere Ziele schneller zu erreichen. In der Content Marketing Academy haben wir gelernt, wie wichtig es ist, die eigene Arbeit kontinuierlich zu optimieren und mit klar messbaren Ergebnissen zu vergleichen.
individuell ohne Programmierkenntnisse gestalten?
Ja, der Adventskalender kann ohne Programmierkenntnisse individuell gestaltet werden. Dank moderner Technik und künstlicher Intelligenz ist es möglich, den Kalender nach eigenen Vorstellungen anzupassen. Die Anzahl der Türchen, ihre Position und der Zeitpunkt ihrer Öffnung können festgelegt werden. Zudem können interaktive Elemente wie Quizzes, Umfragen und Typ-Checks hinzugefügt werden, um den Kalender auf die Zielgruppe abzustimmen.
contentbird hilft Strukturen einzuführen und einen Content Plan zu verfolgen
Wir hatten im Team stets eine hohe, intrinsische Motivation, konnten diese aber nie gut steuern und effektiv nutzen. Seit wir mit dem Tool von contentbird eine Content-Strategie entwickelt haben, merken wir dahingehend eine große Verbesserung.
Wir können endlich Inhalte erstellen, die dem Leser Unterhaltung und gleichzeitig Mehrwert bieten.
Ina Göbel's conclusion on AI Assistant
Texting with artificial intelligence had long been a topic that many in the team looked forward to with curiosity.
We were not sure if the program would understand us at all in our requirements and tasks, and thus also save us time.
Ultimately, it was my personal interest and the fact that there is no getting around AI these days that prompted me to try out AI Assistant in content marketing.
About asecos GmbH
Of course, we don't trust it blindly. When we create social media posts or texts with artificial intelligence, for example, they are always checked by a human afterwards.
Especially when it comes to references, the program is not yet very reliable. However, the AI is not supposed to do all the work for you anyway, but to complement and support you.
All in all, despite initial skepticism, we are very satisfied with the output. Even when translating social media posts into different languages, the AI works flawlessly and makes our work easier.
We are already successfully creating blog posts with the AI and can imagine using contentbird AI more and more for website texts and the like.
We also find the templates interesting, both the prefabricated ones and the possibility to create new templates yourself. This means that you don't always have to reinvent the wheel and can more easily fall back on familiar structures.
On the one hand, this makes it easier to create some content, and on the other hand, it lets us work much more efficiently.
Al Assistant ist ein zuverlässiges Tool, mit dem ich schnell hochwertigen Content für Social Media und Websites erstellen kann. Das gibt mir die Möglichkeit, mir meine Zeit besser einzuteilen und effizienter zu arbeiten.
Founded in 1994 in Germany, asecos GmbH is Europe's leading manufacturer in the field of safety cabinets.
The renowned company offers its customers high-quality products and intelligent solutions for handling hazardous substances, both inside and outside buildings.
The broadly based product portfolio includes safety and pressurized gas cylinder cabinets, hazardous substance workstations and extraction systems as well as sorbents, tray systems and even hazardous substance containers.
In addition, asecos develops innovative product solutions in the field of non-smoker protection and room air purification. The company is characterized not only by innovative technologies, but also by the highest quality standards and comprehensive safety solutions.
The aim is to improve safety in the workplace and promote sustainable handling of hazardous substances.
The aim is to improve safety in the workplace and promote sustainable handling of hazardous substances.
Outside Germany, asecos is represented by its own companies in the Netherlands, France, Spain, Great Britain, the USA, Switzerland and Sweden, as well as by selected partner companies.
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